Read Instructions Please & Answer Questions*** Activity Description Entine and Jennings (Case 3.3, p. 104) note that there are eight questions that should be answered about a company to determine the character of its soul: Does the company comply with the law? Does the company have a sense of propriety? How honestly do product claims match with reality? How forthcoming is the company with information? How does the company treat its employees? How does the company handle third-party ethics issues? How charitable is the company? How does the company react when faced with negative disclosures? Develop a blog aimed at assessing corporate social responsibility. Be sure to address the following: Contrast the Entine and Jennings’ views with those of Friedman and Freeman, found within your text. What is the difference between Entine and Jennings’ eight questions and traditional measures of social responsibility? Would the model mean that Fannie Mae could be labeled an “honest” company? Why or why not? Support your blog with at least three (3) scholarly resources. In addition to these specified resources, other appropriate scholarly resources may be included. Length of blog: 3 entries (approximately 350 words per entry) Your blog should be located at a web site that can be easily accessed by Faculty (e.g., www.blogger.com, www.wordpress.com, www.blogster.com, www.blog.com, or www.multiplicity.com). It should contain text that is readable, links that work, a display of at least one graphic, and content information that supports the assignment requirements. Your writing within the blog should demonstrate thoughtful consideration of the ideas and concepts that are presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to Northcentral University’s Academic Integrity Policy. Submit a word document that contains the URL of the blog and your name. Include references to course resources presented in proper APA format. Introduction: Corporate Social Responsibility Corporate social responsibility refers to the promotion of social consciousness as a business platform or marketing strategy. These companies are associated with labels such as “green” and “socially responsible” and promote themselves in contrast to companies who are caricatured as old-school corporate kings such as: Gillette, Dow Chemical, Exxon, tobacco companies, defense contractors, and the chemical industry (Jennings, 2012, p. 102). Of course, business ethics is much more complex and blurry than these two dichotomous stereotypes: social responsibility and big business. 1. Review the resources listed in the Books and Resources area below to prepare for this week’s assignment(s). 2. Complete the following Spotlight on Skills if you need assistance with the tools used to complete your assignments. Spotlight on Skills: How to Prepare a Blog This week, you will create a blog. Refer to the resources below to get started if this is your first time writing a blog. How to Write a Blog in 5 Easy Steps. About.com at http://weblogs.about.com/od/writingablog/tp/How-To-Write-A-Blog-In-5-Easy-Steps.htm How to Write a Blog. ehow. http://www.ehow.com/how_2124349_write-popular-blog.html Books and Resources for this Week: Books Reference Instruction Jennings, M. (2012) Business ethics: Case studies and selected readings. Read Unit 3A. http://www.coursesmart.com/9780538473538/firstsection#X2ludGVybmFsX0J2ZGVwRmxhc2hSZWFkZXI/eG1saWQ9OTc4MDUzODQ3MzUzOC84OQ== Articles Reference Instruction Friedman, M. (1970). The social responsibility of business to increase its profits. http://www.colorado.edu/studentgroups/libertarians/issues/friedman-soc-resp-business.html Read Article
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