Write a 5 pages paper on report 2. The average income level of individuals in the economy had been recorded to increase substantially but due to the recent recession the growth of the income level has slowed down considerably (Euromonitor International, “Country Factfile”). However, French mousse is evidently a frequently available product in the market of France. Its high availability in turn decreases its cost of purchase with minimum influence of the income level enjoyed by the population of the market. 2. Age The total population in the economy of France comprises a majority of young people, i.e. belonging to the age group of 15 to 64 years covering almost 64.7% of the total population. The people aged between 0 to 14 years comprise around 18.5% of the total population while the age group of over 65 years captures almost 16.8% of the population (CIA, “France”). Due to the fact that French mousse is stated to have a huge amount of calorie, it is most likely that health conscious people will tend to avoid consuming the product at a large proportion. On the similar context, French mousse can be delivered to any of the age group as a beverage. Moreover, there is no age limit for the consumption of the product. Thereby, the market segmentation should be based on the preferences of the customers rather than their age group, as the product can be consumed by consumers belonging to any and every age group. 3. Gender The total population of the economy of France comprises a sex ratio of 0.96 male(s)/female on an average basis (CIA, “France”). However, to be related with the market segmentation of French mousse, the product can be consumed by both males and females irrespective of their gender. In other words, gender does not have a strong influence on the market potential of French mousse and thus can be ignored while determining the target market. 4. Geography The geography of France comprises of five major cities in terms of population and urbanization, namely, Paris, Marseille-Aix-en-Provence, Lyon, Lille, and Nice-Cannes. The urbanization rate in the economy is figured to 85% according to the latest available data (as on 2010), which is also recorded to increase by 1% annually (CIA, “France”). Therefore, the target market of French mousse shall be focused on the urban markets of the economy, as it comprises of the majority of the population. Moreover, as it is quite likely that people residing in urban areas will possess stronger preference for the products, such as French mousse and targeting the urban markets shall be highly beneficial. 5. Usage The current statistics depict that the economy of France has witnessed a downfall in the growth of the consumer spending on food after the recent economic downturn. Conversely, the average consumer expenditure on food figures is around US$ 1,422 monthly (i.e. Consumer Expenditure on Food (US$ Million)/Population = (179,782.5/63,197,000) x 1,000,000 = US$ 2,844.78/12 = US $1,422). With reference to the above findings it can be stated that as the expenditure of the population is decreasing it is quite likely that the preference for costly beverages will also decrease in turn. Therefore, it will be highly beneficial to market the product at a low price targeting the group of people who possess stronger preference for the product. 6.
We always make sure that writers follow all your instructions precisely. You can choose your academic level or professional level, and we will assign a writer who has a respective degree.
We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.
If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document.
All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension.A 100% refund is guaranteed.
We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text.
Tutorpro support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
Tutorpro Homework Help Services
At Tutorpro, we have top rated masters and PhD writers who will help you tacke that homework and score A+ grade. Tutorpro services covers all levels of education : high school, college, university undergraduate, masters and PhD academic level.
No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.
An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.
Tutorpro academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.
If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. This is free because we want you to be completely satisfied with the service offered.